SMS that follows the money.
Text messaging for the highest-reach, highest-intent moments — led by dunning and failed-payment recovery, plus high-value alerts.
Acme: your payment didn’t go through. Tap to update your card and keep Pro — acme.io/fix
SMS · from your number
Recovered
$588MRR
Everything you’d expect.
A builder for transactional and lifecycle SMS, with audience targeting, consent and opt-out handling, delivery on the major carriers, and per-message stats.
- Fires from real billing and usage events — not a disconnected blast list.
- Led by failed-payment recovery: “your payment failed, tap to fix.”
- Bring your own number, with consent and opt-out handled for you.
Replaces: Twilio (raw) · Attentive · Klaviyo (SMS) · Postscript
The difference: an SMS fires from the same billing events Poily already owns, so a failed-payment text links straight to the subscription it recovers — and the recovered MRR is credited to the journey. It’s the top rung of the escalation ladder, reserved for what actually moves money.
Built for the whole funnel.
Failed-payment recovery
The headline use case: when a renewal fails, a “tap to fix” text recovers the subscription — and the MRR is credited back to the journey.
The top of the ladder
The last escalation step after in-app and push — reserved for the highest-intent, highest-value moments, not everyday broadcast.
Consent & opt-out, handled
STOP/HELP opt-out, consent capture, and an audit trail come from the shared preference center — one consent record across every channel.
Bring your own number
Register your own number (10DLC); Poily wraps the carrier and supplies the compliance plumbing, so deliverability is handled without a separate stack.
AI recovery copy
Draft recovery and alert copy on-brand and optimize timing — grounded in your data, not a generic template.
Measured in recovered MRR
Every text ties to the subscription it recovered or expanded, so SMS is measured in revenue — not delivery receipts.
Poily vs a standalone SMS tool.
| Capability | SMS tool | Poily |
|---|---|---|
| Transactional & lifecycle SMS | ||
| Consent & opt-out handling | ||
| Delivery via major carriers | ||
| Fires from real billing events | — | |
| Recovery texts tied to the subscription | — | |
| Recovered revenue attributed to MRR | — | |
| One customer record across every channel | — |
Questions, answered.
What’s SMS best used for?
The highest-intent moments — above all failed-payment recovery (“your payment failed, tap to fix”), plus high-value alerts. It’s the top rung of the escalation ladder, not an everyday broadcast channel.
How is this different from Twilio or Attentive?
Raw SMS tools send texts but don’t know your billing. Poily fires SMS from the same billing events it owns, so a recovery text links straight to the subscription it saves — and the recovered MRR is credited to the journey.
Do I bring my own number?
Yes — you register your own number (10DLC) and own consent; Poily wraps the carrier and supplies the consent-capture, opt-out (STOP/HELP), and audit plumbing via the shared preference center.
How do you handle consent and compliance?
Consent capture and STOP/HELP opt-out are built into the shared preference center — one consent record across every channel, with a full audit trail.
Is SMS included in every plan?
SMS is a premium opt-in surface — a fit for teams that want to recover revenue and reach users on the highest-intent channel.
Related channels
Activation & lifecycle works best alongside these.